When it comes to selling your home, two goals top every seller’s wish list: sell quickly and get the best possible price. At Spotlight Realty, we’ve discovered a powerful tool that helps our clients achieve both — and it’s called Zillow Showcase.
Zillow Showcase is a brand-new program from Zillow — the country’s #1 real estate site — designed to make select listings stand out in a crowded market. Only about 10% of all listings nationwide are given access to this premium treatment, and in the Triangle area, just 10% of agents and firms can offer it. Spotlight Realty is proud to be one of them.
When your home is part of Zillow Showcase, it doesn’t just appear online — it shines. This program offers:
Premium placement so your listing shows up higher in search results
Enhanced photography and video display for maximum visual impact
Better map presentation to draw in location-conscious buyers
These small changes add up to big results.
According to Zillow’s own data, Showcase listings:
Are 10% more likely to sell within 14 days
Sell for about 2% more on average
Get 81% more page views
Receive 80% more saves
Are 90% more likely to be shared with others
At Spotlight Realty, our own experience has been even more impressive — with some Showcase homes getting five times more page views and saves from buyers than comparable listings in the same area.
If your home is seen more often, saved more frequently, and shared more widely, it naturally attracts more interested buyers. More interest can lead to more offers — and better offers — helping you achieve your goal of selling quickly and profitably.
The catch? Zillow Showcase is exclusive. Only a select group of agents can offer it, and only a small percentage of listings qualify.
At Spotlight Realty, we know how to position your property to take full advantage of Zillow Showcase’s benefits. Our marketing, photography, and staging strategies work hand-in-hand with Showcase’s premium tools to make your home impossible to overlook.
If you’re ready to put your home in front of more buyers, sell faster, and potentially earn more, let’s talk about how we can make your listing a Zillow Showcase home.
📞 Contact Spotlight Realty today to learn more.